#Structured data

Structured data is code that describes the content of a page in a standard vocabulary, most often Schema.org in JSON-LD format. It helps search engines understand things like products, articles, businesses and FAQs. Some types can make a page eligible for rich results in search. Structured data must match what is visible on the page, or it may be ignored. Articles under this tag explain which types matter for small sites and how to add and test them.